Abstract
The ultimate dream for all athletes dedicated to sports is winning a medal at the world's greatest stage called “Olympics”. Time has witnessed toppling of established stars and rising of newer ones. It demands continuous struggle to achieve new heights of glory and then to retain the position in this mega event.
Market places have become battleground of corporates wherein acquisition, mergers, takeovers are new weapons of this warfare. New paradigm shifts are metamorphosing the corporate world. Survival has become a litmus test for all. Organizations who can foresee and anticipate the future and make adequate changes will remain to see the day while those who do not pay heed will perish.