Peer-Reviewed Open Access Journal

DIAS Technology Review

The Institute has a unique distinction of publishing a bi-annual International journal DIAS Technology Review – The International Journal for Business and IT. The Editorial Board comprises of...

P-ISSN: 0972-9658 English Since 2004
Current Issue

Vol. 8 No. 2 (2012)

Articles 16th Edition of DTR Oct 2011 – Mar 2012

Buying Behaviour of Consumers With Respect to Durable Products:

Authors
66 Views
147 Downloads
Published 2011-10-30
Pages 71-75
Abstract

The personal computer market in India has not only grown in numbers in the last few years, but also witnessed a complete change in terms of market share enjoyed by various players in the industry. The demand for personal computers has grown many folds.

✓ Citation copied to clipboard