Delineated Segmentation of Factors on Employee Attraction in Entrepreneurial Firms

Abstract

In the last five decades there have been a rise in the culture of the entrepreneurship.The EDP  programmes held by the government and the universities at different levels plays a key role in  the developing market sentiments for the founder of the start-ups.The success of any firm depends  upon the talented and devoted employees of the entrepreneurial firm. The talent attraction process  of any firm is dependent on many factors and policies of the firm. The human resource policies  focus on the employees’ entire journey in the organisation. An employee journey in the organisation  starts from the talent attraction to the quitting decision. Employee attraction plays an important  role in the employees’ journey with the organisation. This study is an attempt to understand the  major factors that should be kept in mind while formulating an effective talent attraction approach.