Peer-Reviewed Open Access Journal

IITM Journal of Management and IT

IITM Journal of Management and IT is a Bi-Annual Research Publication of Institute of Information Technology and Management.

ISSN: 2231-2498 Quarterly English Since 2011
Current Issue

Vol. 16 No. 2 (2025)

Articles Volume 16 Issue 2 July-December 2025
DOI 10.65301/iitm.2025.17.2.922

Women-LED Startups and Atmanirbhar Bharat

Authors
89 Views
20 Downloads
Published 2025-12-30
Pages 24-27
Abstract

The vision of Atmanirbhar Bharat (Self-reliant India) emphasizes entrepreneurship, innovation, and inclusive growth, with women-led startups playing a transformative role. Women entrepreneurs are emerging as significant contributors to India’s socio-economic development, yet they continue to face systemic barriers in terms of finance, market access, social norms, and digital inclusion. This study explores the dynamics of women-led startups within the Atmanirbhar Bharat framework, identifies key challenges, and provides actionable recommendations for policymakers and stakeholders. Using secondary data, government reports, and thematic analysis, the research highlights funding gaps, limited mentorship, and inadequate policy outreach as primary barriers. The paper argues that enabling ecosystems, gender-sensitive financial products, and digital
empowerment can accelerate women’s participation in nation-building.

Keywords
Women Entrepreneurs, Startups, Atmanirbhar Bharat, Gender Equality, Innovation, Financial Inclusion, India
References
  1. 1. Acs, Z. J., Estrin, S., Mickiewicz, T., & Szerb, L. (2016).
  2. Entrepreneurship, institutional economics, and economic growth: An
  3. ecosystem perspective. Small Business Economics, 47(4), 897–918.
  4. 2. Brush, C. G., de Bruin, A., & Welter, F. (2009). A gender-aware
  5. framework for women’s entrepreneurship. International Journal of
  6. Gender and Entrepreneurship, 1(1), 8–24.
  7. 3. Internet and mobile association of India (IAMAI). (2023). Digital in
  8. India Report. New Delhi: IAMAI.
  9. 4. Kumar, R., & Singh, P. (2022). Evaluating the impact of Atmanirbhar
  10. Bharat schemes on MSMEs. Journal of Indian Public Policy, 14(2),
  11. 112–128.
  12. 5. NITI Aayog. (2021). Women entrepreneurship platform report. New
  13. Delhi: Government of India.
  14. 6. World Bank. (2020). Women entrepreneurs in South Asia: Overcoming
  15. barriers. Washington, DC: World Bank.
✓ Citation copied to clipboard