The "Digital Lifeline" Paradox among youth: A study on Social Media platforms during COVID-19 in North-East India4
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Abstract
From shopping to electronic communication, education, and business tools, social media is an essential part of daily life. Social media significantly impacts people's lives. Users may easily connect through blogs and other media channels. Journalists and their organizations have had to tread carefully ever since social networking platforms like Facebook and Twitter became vital tools for reporting. People now use these websites regularly. Youth's mental health suffered as a result of the COVID-19 physical separation tactics. By using digital technology more frequently, young people worldwide have mitigated the negative impacts of social isolation. Numerous businesses, including manufacturing, services, and education, have been impacted by the 2020 COVID-19 pandemic. Even though there is a likely approach to continue academic activities through online learning, both the procedure and the outcome could not be effective. The paper aims to critically analyze these trends of social media usage amongst the youth in North East India and to understand the influence of time spent on social networking sites on the mental health of youth in the selected states of North-East India.For this purpose, a systematic questionnaire was used to survey students from several northeastern Indian states. According to
the study's findings, social media addiction among young people in northeastern states rose at the time of COVID-19, which is causing mental stress and sleep deprivation.
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