Published: 2023-01-30

Editor-in-Chief: Maj General (Dr) Rajendra Bana(Retd)

p-ISSN: 2277-4076

e-ISSN: Applied for

Frequency: Biannual

Starting Year: 2012

Publisher: Army Institute of Management and Technology

Email-Id: submission@journalskart.com

Language: English

Subject: Management and Business Studies

Journal Website: https://journalskart.com/journals/aimt

Address: Army Institute of Management & Technology (AIMT) Plot No. M-1, Pocket P-5 Greater Noida – 201310 Uttar Pradesh India

Articles

Marketing 5.0: Technology for Humanity

Authors: Dr. Pallavi
Pages: 106
Published: 2023-01-30
Views: 6
Downloads: 6

Enhancing Project Controls Effectiveness: The Role of Project Controls Team in DrivingProject Success

Authors: Prof. Milind D Jagtap, Sagar Gaur
Pages: 01-09
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.741
Views: 111
Downloads: 107

A Guiding Map on How To Manage Implementation of Innovation Projects In Industry 5.0

Authors: Saurav Kumar
Pages: 10-22
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.750
Views: 133
Downloads: 114

Effect of Green Marketing Tools on Green Consumer Behavior of Tourists

Authors: Prof. (Dr.) Suneel Kumar, Dr. Nisha Devi
Pages: 23-45
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.749
Views: 142
Downloads: 201

Investigating the Factors that Affect Goal-Based Investing Behaviour: An Empirical Study

Authors: Aman Amber Gandhi, Dr. Anuradha R
Pages: 46-54
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.748
Views: 149
Downloads: 96

Behavioral Intention of Gen Z Towards Investment in Cryptocurrency

Authors: Aarushi Joshi, Dr Dippi Verma
Pages: 55-72
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.747
Views: 227
Downloads: 285

Customer Perception Towards Push Notification Marketing Strategies Practiced By Companies

Authors: Aalok Agashe, Dr Boopathy S
Pages: 73-84
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.746
Views: 363
Downloads: 258

Exploring Uncharted Avenues For Niche B2b Software Companies: Innovative Digital Marketing Strategies In New India To Expand Reach To New A

Authors: Dhairya Veerwani
Pages: 85-90
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.745
Views: 133
Downloads: 95

Awareness and Usage of E-wallets Among People in Tiruvarur District

Authors: Dr. M.ILAMPIRAI
Pages: 91-97
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.744
Views: 118
Downloads: 85

Harmony at Work: Nurturing Employee Wellbeing Through Mindfulness Practices:A Literature Review

Authors: Ms. Saniya Ulhas Shiurkar
Pages: 98-105
Published: 2023-01-30
DOI: 10.65301/aimt.2023.12.I.II.755
Views: 148
Downloads: 93