New hospitality technology trends will play a key role in delivering a personalized experience and help in better managing operations, maximizing overall performance, enhancing the effectiveness of sales and marketing approaches, increasing efficiency and reducing costs. The objective of the research is to find out the importance and impact of technology in hotel industry and to find the upcoming new technology to the hospitality industry. The researchers had collected the primary data through structured questionnaire methods which is filled by few people at few locations individually to get the clear picture and then codify and process after redesigning it, then carry into the field. Studies have successfully shown the industries drive to improve customer service and quality through the use of technology. Incorporating technologies like smart phones, Smart room keys technology can be an effective way to increase bookings, specifically from younger travelers.
Article
Volume - 4 (2018)
Innovation & Current Trends of Technology Being Used in the Hotels
41 Views
95 Downloads
Published 2018-12-31
Pages 76-90
Abstract
Keywords
Service, Hotel, Technology, Performance
References
- Barney, J. (2015). 15 Firm resources and sustained competitive advantage.International
- Business Strategy: Theory and Practice, 283.
- Bentley, R. (2005). Where are the wires? Caterer & Hotelkeeper, 195(4401), 66-67.
- Boehmer, J. (2005). Hotels lead in deployment of Wi-Fi for corp. travelers. Business
- Travel News, 22(18), 14-18.
- Carlin, M. (May, 2007). Customers are Ready for Kiosks are You? Hospitality
- Technology Magazine.
- Carlin, M. (December, 2006). Step Right Up: Kiosks Command Attention across
- Verticals. Hospitality Technology Magazine.
- Chathoth, P. (2007), The impact of information technology on hotel operations, service
- management and transaction costs: Aconceptual framework for full service hotel firms',
- International Journal of Hospitality Management.
- Clemons, E. K. (1986). “Information Systems for Sustainable Competitive Advantage.”
- Information & Management, 11 (3): 131-36.
- Cobanoglu, C., & DeMicco, F. (2007) To be secure of not to be: Isn't this the question? A
- critical look at hotel's network security. International Journal of Hospitality & Tourism
- Administration, 8(1), 43-59.
- Collins, G.R., & Cobanoglu, C. (2008). Hospitality information technology: Learning
- how to use it (6th ed.). Dubuque, IA: Kendall/Hunt Publishing Company.
- Coltman, T. (2007), Can superior CRM capabilities improve performance in banking,
- Journal of Financial Services Marketing.
- Daghfous, A. and Barkhi, R. (2009), The strategic management of information
- technology in U.A.E. hotels- An exploratory study of TQM, SCM and CRM
- implementation, Technovation.
- Dwivedi, M., Shibu, T. and Venkatesh, U. (2007), Social software practices on the
- internet: Implications for the hotel industry', International Journal of Contemporary
- Hospitality Management.
- Ghobadian, A. and O'Regan, N. (2004), Leadership and strategy- making it happen,
- Journal of General ManagementGriffin, R. (1998). Data warehousing: The latest weapon for the lodging industry?
- Cornell Hotel and Restaurant Administration Quarterly, 39, (4), 28-46.
- Ham, S., Kirn, W. G., & Jeong, S. (2005). Effect of information technology on
- performance in upscale hotels. International Journal of Hospitality Management, 24(2),
- 281-294.
- Hinkin, T., & Tracey, B. (2006). Development and use of a web-based tool to measure
- the costs of employee turnover: preliminary findings. Cornell Hospitality Report. 6(6).
- Huh, H., Kim, T. and Law, R. (2009), Acomparison of competing theoretical models for
- understanding acceptance behaviour of information systems in upscale hotels',
- International Journal of Hospitality Management, 28 (1), 121-134.
- Huo, Y. H. (1998). Information technology and the performance of the restaurant firms.
- Journal of Hospitality & Tourism Research, 22(3), 239-251.
- Jin-zhao, W. & Jing, W. (2009). Issues, Challenges, and Trends, that Facing Hospitality
- Industry. Management Science and Engineering, 3, (4), 53-58.
- Kasavana, M.L., & Brooks, R.M. (1995). Managing front office operations (4th ed.).
- Lansing, MI: Educational Institute of the American Hotel & Lodging Association.
- Kasavana, M.L., & Cahill J.J. (2003). Managing technology in the hospitality industry
- (4th ed.). Lansing, MI: Educational Institute of the American Hotel & Lodging
- Association.
- Kasavana, M. L. (March 2005). What's next in self-service, The Bottomline: The Journal
- of Hospitality Financial and Technology Professionals, 20 (2), 24-26.
- Kasavana, M. L. (November, 2005). The next big thing. The Bottomline: The Journal of
- Hospitality Financial and Technology Professionals, 20 (7), 12-13.
- Luck, D. and Lancaster, G. (2003), E-CRM: customer relationship marketing in the hotel
- industry, Managerial Auditing Journal, 18 (3), 213-231.
- Madhavaram, S., & Appan, R. (2015, January). Deconstructing Research on
- Information Technology (IT) Capabilities: Implications for Marketing Strategy.
- InProceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference
- (pp. 25-25). Springer International Publishing.
- Magnini, V., Honeycutt, E., & Hodge, K. (2003). Data mining for hotel firms: Use and
- limitations. Cornell Hotel and Restaurant Administration Quarterly, 44, (2), 94-105.
✓ Citation copied to clipboard